Maye’s research interests include advertising and public relations law, freedom of information and access and the role of visual communications in shaping public policy.
Faculty and Staff
Carmen Maye, J.D., Ph.D.
|Department:||School of Journalism and Mass Communications
College of Information and Communications
|Office:||School of Journalism and Mass Communications
800 Sumter Street, Room 233
Columbia, SC 29208
B.A., University of North Carolina
Ph.D., University of South Carolina
J.D., University of South Carolina School of Law
Before law school, Dr. Carmen Maye worked in public relations and advertising, most recently for a major South Carolina healthcare provider. She also has experience in employee communications, telecommunications marketing and sports information.
Maye, who teaches courses in media law and advertising, believes students' classroom experience should inform their roles as both members of the workforce and society
Maye, C., Moore, R.L., and Collins, E.L. (2019). Advertising and Public Relations Law (3rd ed.), Mahwah, NJ: Taylor & Francis
Maye, C. (2018, August) Anthem Protests, Public-College Student Athletes and Limits on Game-Time Counter Speech: Is There a Need for a Constitutional-Analytical Audible? Paper presented at the meeting of the Association for Education in Journalism and Mass Communication, Washington, D.C.
Maye, C. (2017, May). Oh Say Can You See the Scoreboard: A First-Amendment Analysis of Student-Athletes’ Game-day Protests. Paper presented at the meeting of the International Communications Association, San Diego.
Maye, C. and Collins, E. (2016, August). That Ad’s So Bad, It’s Criminal: Advertising Meets the Federal Fraud Statutes. Paper presented at the meeting of the Association for Education in Journalism and Mass Communication, Minneapolis, MN.
Maye, C., “The Law and Creativity: Making Sure Your Great Idea is a Good Idea,” in Drewniany, B.L. and Jewler, A.J., (Updated 2014) Creative Strategy in Advertising (11th Ed.) United States: Wadsworth, pp. 274-289.
Chair, Policies and Procedures Committee, School of Journalism and Mass Communications, Fall 2015 to present.
Faculty Senator, University of South Carolina Faculty Senate, representing the School of Journalism & Mass Communications, Fall 2017 to present.
Member, Appeal and Petitions Committee of the University of South Carolina Graduate Council, Fall 2017 to present.
Away from the office, Maye enjoys tennis and cooking.